Recent studies analyzing the impact of unsold appointments cited as much as a 55% decrease in revenue for some medical practices. Tackling the problem of unsold appointments translates to more than better revenue but patient outcomes as well— not only do ill patients need to be seen but clinical staff burdened with chaotic calendar management cannot offer proper attention to the patients standing in front of them. Here are three simple strategies for reducing unsold appointments.
- No-shows make up a big part of unsold appointments. Sending multiple reminders via a multi-channel approach (such as traditional call, text, or email) can significantly reduce your no-show rate. Additionally, when the reminders make it easy for patients to cancel or reschedule, providers can avoid the need to implement punishments like cancellation fees that can negatively impact the patient experience and future loyalty.
- Waitlists are necessary when appointments must be scheduled months in advance. But they are also one of the top patient complaints. So how can you make them better? Easy, make them smarter. Collect patients’ ideal day and time when adding them to waitlists so when cancellations come up the appointment slot can be matched with a patient from the list whose preferences fit. With technology-enabled services, some practices are doing this today.
- Flexibility can be offered by practices with multiple locations through earlier appointments (and sometimes even same-day appointments) if patients are willing to go to utilize an alternative location. Providing directions and transportation information can ease the stress and inconvenience of finding a different office.
Missed appointments are more than missed opportunities, frequent failures in patient access will lead patients to seek treatment through your competitors. Envera Health provides customized solutions for issues like unsold appointments based on the processes unique to your organization and the specialized needs of your patient community.
Contact us today to learn more.